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    Marketing Real People Real Choices Study Set 5
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    Exam 5: Consumer Behavior: How and Why We Buy
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    When Little Effort Is Required for a Consumer to Make
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When Little Effort Is Required for a Consumer to Make

Question 138

Question 138

Multiple Choice

When little effort is required for a consumer to make a purchase decision,this process would be classified as _ .


A) conformity
B) habitual decision making
C) limited problem solving
D) extended problem solving
E) culture

Correct Answer:

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