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    Marketing Study Set 17
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    Exam 16: Integrated Marketing Communications and Direct Marketing
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    Figure 16-1 -In Figure 16-1, the Position Labeled "B" Is Referred to "B
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Figure 16-1 -In Figure 16-1, the Position Labeled "B" Is Referred to "B

Question 161

Question 161

Multiple Choice

Figure 16-1
Figure 16-1    -In Figure 16-1, the position labeled  B  is referred to as . A) the source B) encoding C) the message D) the receiver
-In Figure 16-1, the position labeled "B" is referred to as .


A) the source
B) encoding
C) the message
D) the receiver

Correct Answer:

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