Multiple Choice
Adocell Inc., a multinational electronics company, purchased Plutolyte Co., a battery company, and now operates this division as a separate profit center within the firm. In this example, Plutolyte Co. is a typical example of a _____.
A) strategic business unit
B) marketing program
C) non-profit sector
D) competitor
E) core competence
Correct Answer:

Verified
Correct Answer:
Verified
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