Multiple Choice
Attributes such as style, colour and feel are ________ properties which can be evaluated pre-purchase; __________ properties can only be evaluated during consumption and consumers may not be able to confidently evaluate __________ properties.
A) search; experience; credence
B) physical; experiential; value
C) search; functional; credence
D) tangible; physical; emotional
E) search; experience; psychological
Correct Answer:

Verified
Correct Answer:
Verified
Q64: Discuss, using examples from your own experiences,
Q65: A consumer decides she needs a haircut,
Q66: Customers' needs for security against physical and
Q67: Customers often remain with a service provider
Q68: Several factors may enhance risks and uncertainty
Q70: Critical incidences can occur both pre- and
Q71: When a customer contacts their bank, travel
Q72: The inherent social nature of services means
Q73: Hofstede identified the following aspects of culture:
Q74: Satisfaction is an attitude judgement based on