Multiple Choice
To build a service satisfaction information system, ongoing research through portfolio of research approaches has been recommended.Such research approaches may NOT involve:
A) analysis of customers complaints
B) post-transaction surveys
C) ongoing survey of account holders
D) employee surveys
E) internal sales record analysis
Correct Answer:

Verified
Correct Answer:
Verified
Q12: How important is it to deliver on
Q13: Satisfied customers are at most risk of
Q14: Which of the following is NOT a
Q15: Factors known to influence satisfaction evaluations, directly
Q16: In the gaps model of service quality,
Q18: What happens backstage in an organisation has
Q19: Recent research that highlighted the impact of
Q20: By emphasising productivity and efficiency, what have
Q21: Consumer expectations are _ beliefs about _
Q22: Emotional value is derived from the service's