Natalie's Customers Are Small Business Owners Who Are Just Starting

Multiple Choice

Natalie's customers are small business owners who are just starting out and are usually interested in products that help their companies save money.According to the purchase decision process,these prospects are driven primarily by:​

A) ​abstract buying motives.
B) rational buying motives.
C) ​emotional buying motives.
D) ​the benefits provided by the product.
E) ​a combination of rational and emotional buying motives.