The Textbook Provides Eight Activities Salespeople May Do to Maximize

Multiple Choice

The textbook provides eight activities salespeople may do to maximize sales in an account with a retailer.Which of the following is NOT one of those activities?

A) do an analysis of inventory turnover for your client
B) ensure the store never experiences stockouts
C) fight to have your product displayed in the back of the store-studies indicate that products in the back of the store receive the most attention by retail customers
D) make sure you have a good working relationship with the retail workers
E) develop an account penetration program