Solved

Because Services Are Intangible, It Is Often Difficult for Customers

Question 14

Multiple Choice

Because services are intangible, it is often difficult for customers to determine how a service meets their expectations, which marketers call

A) service perceptions.
B) service efforts.
C) service quality.
D) service aspirations.
E) service feedback.

Related Questions

Q9: How has the dependence on services changed

Q10: Using technology and _ are two ways

Q11: What refers to the variability in a

Q12: Namaste Hotels is known for its immaculate

Q13: Max relocated to take a new job.

Q15: Service providers often encounter rude and unreasonable

Q16: When marketers state that services are _,

Q17: Marketers can take advantage of the variable

Q18: Although firms such as restaurants have difficulty

Q19: For years, the Mogul Sheraton, a four-star