Part of the Customer Strategy Is Understanding How a Given

Multiple Choice

Part of the customer strategy is understanding how a given customer plans to make a purchase,because:

A) how the customer plans to buy tells us why the customer wants to buy
B) the salesperson also needs to have a strong prospect pipeline and new account base
C) the salesperson won't know what product to sell the customer without knowing the customer's buying process
D) the selling process should be aligned with the buying process to make the sale go smoothly
E) the buying process is something the salesperson should decide,not the customer