Multiple Choice
A written sales proposal is likely to fail when _____.
A) it assumes what is important to buyers instead of clarifying it first
B) it does not require buyers to interpret it
C) customers know the selling companies
D) it does not have a poor layout
E) the material in the proposal matches the targeted prospect
Correct Answer:

Verified
Correct Answer:
Verified
Q12: Which of the following sales communications formats
Q13: The only objective that should be included
Q14: In a written sales proposal, the section
Q15: Sales calls and sales dialogues are the
Q16: A good rule of thumb is that
Q18: The trust-based relationship selling presentation format is
Q19: _ allow flexibility to adapt to buyer
Q20: The customer value proposition section of a
Q21: An executive summary should:<br>A) break down a
Q22: Which of the following examples is likely