An Executive Summary Should

Multiple Choice

An executive summary should:

A) break down a proposal to its primary and distinct parts.
B) spell out a customer's problems, the nature of the proposed solution, and the resulting benefits to the customer.
C) offer a succinct overview and background of a firm, but emphasize only the company's capabilities.
D) guarantee making a sale.
E) present a sales agreement for a buyer to sign off on and complete.