Solved

Direct Marketing Is the Use of Consumer-Direct Channels to Reach

Question 42

Multiple Choice

Direct marketing is the use of consumer-direct channels to reach and deliver goods and services to customers without using marketing middlemen. These channels include direct mail, catalogs, Web sites, interactive TV, and ________.


A) bounce-back coupons
B) coupons
C) after sales support
D) telemarketing
E) billboards

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions