Multiple Choice
When the firm has a simple product offering and customers have similar needs a ________ salesforce is recommended.
A) market specialized
B) product specialized
C) geographically specialized
D) product-market specialized
E) functionally specialized
Correct Answer:

Verified
Correct Answer:
Verified
Q10: One of the most important factors in
Q11: Research indicates that the effectiveness of the
Q12: In a tall sales management structure<br>A) there
Q13: With product specialization, there may be duplication
Q14: When a firm's competitive position is strong,
Q16: Sales managers are likely to make just
Q17: "Farmers" and "hunters" are both designations for
Q18: Centralization refers to the degree to which
Q19: The basic concept of the portfolio model
Q20: Typically, span of control is _ related