True/False
The terms strategic account, key account and major account can be used interchangeably.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q16: Sales managers are likely to make just
Q17: "Farmers" and "hunters" are both designations for
Q18: Centralization refers to the degree to which
Q19: The basic concept of the portfolio model
Q20: Typically, span of control is _ related
Q22: Research indicates that the effectiveness of the
Q23: "People considerations" should have little influence in
Q24: An arrangement in which there is geographic
Q25: In general, management should use the largest
Q26: The first step in territory design is