You Probably Have Retailers Where You Feel Comfortable, Where You

Multiple Choice

You probably have retailers where you feel comfortable, where you go to get advice, and where you go to see the people who work there. Unless it's a company store, the manufacturer of products has little direct influence on why you shop there. From the perspective of the manufacturer, the selection of a retailer will be place, but what is going on from the customer's point of view?

A) Convenience
B) Communication
C) Customer Benefit
D) Connections