Multiple Choice
Which of the following describes a limitation associated with the use of correlation analysis to forecast demand?
A) The method is imprecise.
B) Not all marketing executives understand how it is used.
C) No assumptions must be used when using correlation analysis to forecast demand.
D) Correlation analysis does not use market factors to predict demand.
E) Correlation analysis is a statistical refinement of hypothesis testing.
Correct Answer:

Verified
Correct Answer:
Verified
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