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    Principles of Customer Relationship
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    Exam 10: Marketing Strategy and CRM
  5. Question
    "There Is Not a Simple Linear Relationship Between Satisfaction and Loyalty
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"There Is Not a Simple Linear Relationship Between Satisfaction and Loyalty

Question 9

Question 9

Essay

"There is not a simple linear relationship between satisfaction and loyalty." What does this statement mean?

Correct Answer:

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A concave relationship exists for autos ...

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