Which of the Following Tactics Would Yield Higher Customer Satisfaction

Multiple Choice

Which of the following tactics would yield higher customer satisfaction scores?

A) utilizing mail surveys instead of personal interviews
B) stating the question in a negative (dissatisfied) form instead of a positive (satisfied) form
C) asking general questions prior to specific questions
D) avoiding data collection until a substantial period of time had elapsed since the purchase.
E) all of these would generate lower customer satisfaction scores