Each Department Within an Organization Is Driven by Its Own

Multiple Choice

Each department within an organization is driven by its own internal logic.Which of the following statements most accurately reflects a marketing logic?

A) Cost reduction can be obtained through mass production.
B) "Families" of personnel should reinforce one another on the job.
C) Personnel should be able to break organization rules in the context of serving the customer.
D) Customers should be provided with options that enable them to meet their individual needs.
E) Recruiting and training are essential in developing existing personnel.