Multiple Choice
The promotion element of a marketing program can be subdivided into the areas of:
A) sales,promotion,and advertising
B) market research,personnel,and product publicity
C) product research,product design,product production,and product publicity
D) public relations,place,personal selling,and personnel
E) sales promotion,public relations,personal selling,and advertising
Correct Answer:
Verified
Correct Answer:
Verified
Q11: The development of a personal selling philosophy
Q12: Which of the following statements would NOT
Q13: Sharon Wiley is a sales representative employed
Q14: Which of the following statements accurately describes
Q15: Consultative selling,which emerged in the late 1960s
Q17: Salespeople who have the skills and motivation
Q18: Consultative selling emphasizes need identification,which the salesperson
Q19: _ selling can be defined as a
Q20: A well-thought-out plan for establishing,building,and maintaining quality
Q21: Customer loyalty depends on quality products and:<br>A)quality