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    Exam 9: Business Strategies: a Foundation for Marketing Program Decisions
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    Which Type of Strategy Is Particularly Well-Suited to Environments Which
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Which Type of Strategy Is Particularly Well-Suited to Environments Which

Question 13

Question 13

Multiple Choice

Which type of strategy is particularly well-suited to environments which are unstable and rapidly changing due to new technology and/or shifting customer needs?


A) Prospector
B) Differentiated defender
C) Low-cost defender
D) Reactor

Correct Answer:

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