Multiple Choice
Mary plans to open a store in a small town north of Ontario to sell apparels, bags, and shoes.The primary target market that she considers is females between age of 15 and 50 who live close by and are taller than 6.5 feet (about 2 meters) .What is the main issue with this segment?
A) The segment is not responsive
B) The segment is not identifiable.
C) The segment is not substantial and profitable,
D) The segment is not identifiable..
E) The segment is too broad
Correct Answer:
Verified
Correct Answer:
Verified
Q95: Demographic variables are often used for segmenting
Q96: Market positioning involves a process of defining
Q97: The concept of being responsive as a
Q98: Revolve Inc., a car manufacturing company,
Q99: In a certain Canadian province, an area
Q101: The image a person has of himself
Q102: Skincare Inc., a company known for its
Q103: An up-and-coming businessman buys a certain brand
Q104: The marketing strategy of selecting a single,
Q105: Jo's Inc.manufactures seeding equipment that can be