Multiple Choice
In the development of an advertising campaign or message,creative _____ involves determining what the message will say or communicate,while _____ deals with how the message will be implemented or executed.
A) strategy;tactics
B) tactics;strategy
C) mission: strategy
D) tactics;vision
E) vision;mission
Correct Answer:

Verified
Correct Answer:
Verified
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Q3: _ is a series of drawings used
Q4: No matter which model of the creative
Q5: According to the universal advertising standards of
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