Multiple Choice
Which the following is NOT an advantage inherent in the use of advertising?
A) ability to control the message
B) low cost per contact
C) ability to create brand images and symbolism
D) immediate feedback
E) control of message content and media placement
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q41: _ is the process of planning and
Q42: The second stage of the IMC planning
Q43: The ad for the Bose Wave radio/CD
Q44: The situation analysis stage of the promotional
Q45: _ is the coordination of all seller-initiated
Q47: Florafax Wire Service allows a consumer in
Q48: According to the planning model presented in
Q49: Why are marketers decreasing their usage of
Q50: The tremendous growth in advertising and promotion
Q51: To decrease marketing costs and to improve