According to the Theory of Psychological Reactance,_____

Multiple Choice

According to the theory of psychological reactance,_____.

A)  people react against any efforts to reduce their freedom of choice 
B)  consumer behavior is seen as emotional 
C)  consumer behavior is seen as highly cognitive 
D)  people satisfy primary needs before acquired needs 
E)  the personal relevance that a communication has for a receiver is a critical determinant of the extent and form of persuasion