Multiple Choice
Joy calls a mobile phone store to enquire about a new phone available in the market. The customer service operator sends him an e-mail about the product details along with other special specifications Joy requested. Which of the following types of contact points is illustrated in this scenario?
A) Company created touch point
B) Intrinsic touch point
C) Extrinsic touch point
D) Unexpected touch point
E) Customer-initiated touch point
Correct Answer:

Verified
Correct Answer:
Verified
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