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Expectations and Demands Concerning How Salespeople Should Behave Are Communicated

Question 33

Multiple Choice

Expectations and demands concerning how salespeople should behave are communicated during the _________________ step in defining a salesperson's role.


A) Role partners communicate expectations.
B) Salespeople develop perceptions.
C) Salespeople convert perceptions into behavior.
D) All of the choices are correct.

Correct Answer:

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