Multiple Choice
When moving to international markets,some firms insist that local operations and decisions should be handled by natives because
A) their operations and decision making can be centralized.
B) international markets are less particular about segmenting dimensions.
C) the needs and preferences of target customers are the same in all submarkets.
D) their local responsiveness can be reduced.
E) the natives have a feel for the market.
Correct Answer:

Verified
Correct Answer:
Verified
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