Multiple Choice
A(n) _____ list is the house list of other direct-mail advertisers,and they can be rented with a wide variety of demographic breakdowns.
A) demographic
B) compiled
C) in-house inquiry
D) outsourced inquiry
E) mail-response
Correct Answer:
Verified
Correct Answer:
Verified
Q11: What is a premium? Why do marketers
Q74: Direct marketing expert Bob Stone recommends using
Q75: _ is any direct communication to a
Q77: Why are manufacturers opposed to paying slotting
Q78: _ includes selling and prospecting by telephone,answering
Q80: How was direct selling defined by Professors
Q81: According to Rob Jackson,database marketing should start
Q82: Sampling can only be effectively used as
Q83: _ is the process of gathering,consolidating,updating,and enhancing
Q84: Which of the following is the best