Multiple Choice
Which of the following is true of public relations?
A) It is restricted to management functions.
B) Its primary goal is to develop transactional relationships.
C) It is undertaken by companies primarily to facilitate sales promotions.
D) Its purpose is to create mutual goodwill among individuals and organizations.
E) It focuses on managing relationships with people solely within an organization.
Correct Answer:
Verified
Correct Answer:
Verified
Q6: To attract media attention,publicity should be _.<br>A)
Q7: Companies use _ to communicate their views
Q8: To spur players' interest in the game
Q9: Public relations objectives are easier to quantify
Q10: Corporate advertising is a smaller category of
Q12: Wright & Parson Co.recently organized the "Right
Q13: Inkheart,a fashion clothing boutique,has recently started placing
Q14: In 2006,Rivera Brewing Co.expanded its involvement with
Q15: The primary goal of public relations is
Q16: Funding of charity events is an example