Multiple Choice
Galvanic skin response is also known as:
A) electrodermal response
B) pupillometrics
C) dermal resolution
D) alpha beta activity
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q7: The disadvantages of a _ are that
Q8: The fact that people brought in to
Q9: Laboratory methods of testing for advertisement effectiveness
Q10: The primary measure used in on-air testing
Q11: The most popular method of posttesting employed
Q13: _ is a technique for measuring advertising
Q14: BMW has developed two new print ads
Q15: The advantage of the _ method is
Q16: One disadvantage of _ is that mock-ups,storyboards,or
Q17: Which of the following is NOT a