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    Exam 5: Understanding Consumer Behavior
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    The Long-Running U
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The Long-Running U

Question 34

Question 34

Multiple Choice

The long-running U.S.Army recruiting program that invited enlistees to "Be All You Can Be" appeals to which of the hierarchy of needs?


A) self-actualization needs
B) physiological needs
C) personal needs
D) safety needs
E) social needs

Correct Answer:

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