Multiple Choice
As organizations have changed their orientation, society's expectations of marketers have also changed.Today, the emphasis of marketing practice has shifted from the interest of __________ to the interests of consumers'.
A) society at large
B) government
C) suppliers'
D) political interest groups
E) producers'
Correct Answer:

Verified
Correct Answer:
Verified
Q137: Wal-Mart, Southwest Airlines, and Costco have all
Q138: Which of the following statements is an
Q139: Effective marketing benefits society because<br>A)it reduces competition,
Q140: Time Inc.has published a new magazine, All
Q141: TUMI brand briefcases are very expensive, high-end
Q143: Marketing mix refers to<br>A)the selection of product
Q144: Customer value refers to<br>A)the need of a
Q145: In 1952, General Electric's annual report contained
Q146: Utility refers to<br>A)the benefits or customer value
Q147: Which of the following terms best describes