Multiple Choice
The marketing concept demonstrates, above all other things, the importance of:
A) production consideration in producing new travel products.
B) a good advertising plan.
C) consumers' needs and wants.
D) conceptualizing a marketing phenomenon which is difficult to understand.
E) using an advertising agency.
Correct Answer:
Verified
Correct Answer:
Verified
Q1: The particular blend of controllable marketing variables
Q2: In considering a "package plan" offered by
Q3: The maturity stage of a product life
Q4: The basic purpose of market segmentation is
Q5: The difference between a selling and a
Q7: How successful are the joint promotional efforts
Q8: As a tourism marketing tool, television:<br>A) is
Q9: A potential market segment has to fulfill
Q10: According to the text, travel literature pieces:<br>A)
Q11: Market segmentation is a process of:<br>A) assembling