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As a Tourism Marketing Tool, Television

Question 8

Multiple Choice

As a tourism marketing tool, television:


A) is usually too expensive for small businesses to use.
B) can often be effectively and economically used by individual businesses by participating in group advertising sponsored by a Chamber of Commerce or a tourist association.
C) is most effectively used when marketing a tourist destination area or a major tourist attraction.
D) all of the above.
E) none of the above.

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