Which of the Following Is True of a Multidomestic Company

Multiple Choice

Which of the following is true of a multidomestic company?

A) It pursues different strategies in each of its foreign markets.
B) It emphasizes cultural similarities across countries and universal consumer needs and wants rather than differences.
C) It standardizes marketing activities when there are cultural similarities and adapts them when the cultures are different.
D) It views the world as one market and pits its resources against the competition in an integrated fashion.