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    Business
  3. Study Set
    Services Marketing Interactive Approach
  4. Exam
    Exam 9: Promoting the Interactive Service Experience
  5. Question
    The Internet Enables Service Organizations to Qualify and Target Narrow
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The Internet Enables Service Organizations to Qualify and Target Narrow

Question 18

Question 18

True/False

The Internet enables service organizations to qualify and target narrow segments of customers in novel and interactive ways.

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