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Steve Is an American Porsche Customer Who Is Ambitious, Power-Driven

Question 19

Multiple Choice

Steve is an American Porsche customer who is ambitious, power-driven, and expects to be noticed by others. He expects to be recognized as an owner of a Porsche. Which of the following psychographic categories does Steve belong to?


A) Proud Patrons
B) Top Guns
C) Elitists
D) Fantasists

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