Question 1

All of the following are true about the repetition of the message EXCEPT which statement?

Accepted Answer

A) Repetition can help the audience comprehend difficult messages. 
B) Repetition increases accessibility of a product in the audience's memory. 
C) The more people are exposed to a stimulus,the more familiar it becomes. 
D) Exposures to the stimuli increase after 20 exposures. 
A) Repetition can help the audience comprehend difficult messages. 
B) Repetition increases accessibility of a product in the audience's memory. 
C) The more people are exposed to a stimulus,the more familiar it becomes. 
D) Exposures to the stimuli increase after 20 exposures.

Question 2

All of the following are true about psychological reactance EXCEPT which statement?

Accepted Answer

A) The amount of reactance depends on how important the freedom being violated is to people. 
B) The amount of reactance depends on how forceful the threat to personal freedom is to people. 
C) Reactance when the freedoms of other group members are threatened is greater in individualistic cultures. 
D) Situations that threaten people's freedoms arouse an uncomfortable emotional state. 
A) The amount of reactance depends on how important the freedom being violated is to people. 
B) The amount of reactance depends on how forceful the threat to personal freedom is to people. 
C) Reactance when the freedoms of other group members are threatened is greater in individualistic cultures. 
D) Situations that threaten people's freedoms arouse an uncomfortable emotional state.

Question 3

Peter is one of three candidates that a search committee will be interviewing.What is the best situation for Peter in order for him to get the job?

Accepted Answer

A) for the committee to interview the three candidates in rapid succession,starting with Peter,and then to wait some time before reconvening to make its decision 
B) for the committee to interview the three candidates in rapid succession,Peter being last,and then to wait some time before reconvening to make its decision 
C) for the committee to interview the three candidates over the space of several weeks,starting with Peter,and then to make its decision immediately after interviewing the last candidate 
D) for the committee to schedule the interviews so that Peter falls in the middle of the order 
A) for the committee to interview the three candidates in rapid succession,starting with Peter,and then to wait some time before reconvening to make its decision 
B) for the committee to interview the three candidates in rapid succession,Peter being last,and then to wait some time before reconvening to make its decision 
C) for the committee to interview the three candidates over the space of several weeks,starting with Peter,and then to make its decision immediately after interviewing the last candidate 
D) for the committee to schedule the interviews so that Peter falls in the middle of the order

Question 4

Explicit attitudes are better at predicting _____ behavior,and implicit attitudes are better at predicting _____ behavior.

Accepted Answer

A) specific;general 
B) general;specific 
C) reasoned;spontaneous 
D) spontaneous;reasoned 
A) specific;general 
B) general;specific 
C) reasoned;spontaneous 
D) spontaneous;reasoned

Question 5

People following the central route to persuasion are influenced by _____,and people following the peripheral route are influenced by _____.

Accepted Answer

A) the strength of the argument;heuristics 
B) heuristics;the strength of the argument 
C) motivation to understand;strength of the argument 
D) heuristics;motivation 
A) the strength of the argument;heuristics 
B) heuristics;the strength of the argument 
C) motivation to understand;strength of the argument 
D) heuristics;motivation

Question 6

In a study by Razran,participants were presented with slogans that were paired either with a free lunch or inhaling unpleasant odors,or were presented in a neutral setting.Participants formed more positive attitudes toward the slogans when they were paired with the free lunch.This study demonstrated how _____ was involved in persuasion.

Accepted Answer

A) operant conditioning 
B) classical conditioning 
C) social learning 
D) latent learning 
A) operant conditioning 
B) classical conditioning 
C) social learning 
D) latent learning

Question 7

Anis is against the death penalty.She doesn't really know why she feels this way,but she knows that she does.Anis's attitude is a _____ predictor of her behavior.

Accepted Answer

A) good 
B) neutral 
C) strong 
D) poor 
A) good 
B) neutral 
C) strong 
D) poor

Question 8

Taylor did not have strong opinions about classical music the first time she heard it,but the more she listened to it,the more she liked it.Taylor's attitude about classic music may have been influenced by the:

Accepted Answer

A) mere exposure effect. 
B) primacy effect. 
C) recency effect. 
D) peripheral route of persuasion. 
A) mere exposure effect. 
B) primacy effect. 
C) recency effect. 
D) peripheral route of persuasion.

Question 9

All of the following are true about argument strength EXCEPT which statement?

Accepted Answer

A) A message needs to be presented in a logical order. 
B) Longer messages are typically more persuasive than shorter messages. 
C) Longer messages can be more persuasive if there are many supportive arguments. 
D) Longer messages with arguments of varying quality can be less persuasive. 
A) A message needs to be presented in a logical order. 
B) Longer messages are typically more persuasive than shorter messages. 
C) Longer messages can be more persuasive if there are many supportive arguments. 
D) Longer messages with arguments of varying quality can be less persuasive.

Question 10

Which of the following is true about positive mood and persuasion?

Accepted Answer

A) A positive mood makes one more inclined to agree with a message. 
B) A positive mood makes one less inclined to agree with a message. 
C) A positive mood has no significant effect on persuasion. 
D) The effect of a positive mood on persuasion is unknown because of a lack of research on this topic. 
A) A positive mood makes one more inclined to agree with a message. 
B) A positive mood makes one less inclined to agree with a message. 
C) A positive mood has no significant effect on persuasion. 
D) The effect of a positive mood on persuasion is unknown because of a lack of research on this topic.

Question 11

_____ is people's general tendency to think and act in ways oriented toward avoidance of negative outcomes.

Accepted Answer

A) Self-esteem 
B) Promotion focus 
C) Prevention focus 
D) Need for cognition 
A) Self-esteem 
B) Promotion focus 
C) Prevention focus 
D) Need for cognition

Question 12

The _____ is the phenomenon whereby people can remember a message but forget where it came from.

Accepted Answer

A) recency effect 
B) primacy effect 
C) mere exposure effect 
D) sleeper effect 
A) recency effect 
B) primacy effect 
C) mere exposure effect 
D) sleeper effect

Question 13

Jack does not like to think too deeply about anything.Jack is likely low in:

Accepted Answer

A) self-esteem. 
B) promotion focus. 
C) prevention focus. 
D) the need for cognition. 
A) self-esteem. 
B) promotion focus. 
C) prevention focus. 
D) the need for cognition.

Question 14

Which of the following does NOT play a role in the strength of an attitude?

Accepted Answer

A) The individual has a vested interest in the attitudinal object. 
B) The attitude was formed via direct personal experience. 
C) The attitude makes the individual self-aware. 
D) The attitude was formed via the peripheral route. 
A) The individual has a vested interest in the attitudinal object. 
B) The attitude was formed via direct personal experience. 
C) The attitude makes the individual self-aware. 
D) The attitude was formed via the peripheral route.

Question 15

Chris studies hard for his final exams because he wants to avoid failing his classes.Chris is probably high in:

Accepted Answer

A) self-monitoring. 
B) the need for cognition. 
C) prevention focus. 
D) promotion focus. 
A) self-monitoring. 
B) the need for cognition. 
C) prevention focus. 
D) promotion focus.

Question 16

The three key determinants of persuadability are:

Accepted Answer

A) age,self-esteem,and education and intelligence. 
B) gender,self-esteem,and education and intelligence. 
C) the need for cognition,self-esteem,and mood. 
D) self-esteem,age,and mood. 
A) age,self-esteem,and education and intelligence. 
B) gender,self-esteem,and education and intelligence. 
C) the need for cognition,self-esteem,and mood. 
D) self-esteem,age,and mood.

Question 17

According to terror management theory,people are most likely to focus on protecting their self-image when:

Accepted Answer

A) thoughts of death are in direct conscious awareness. 
B) thoughts of death are active but outside of conscious awareness. 
C) the people are in a positive mood. 
D) the people perceive a risk of social exclusion. 
A) thoughts of death are in direct conscious awareness. 
B) thoughts of death are active but outside of conscious awareness. 
C) the people are in a positive mood. 
D) the people perceive a risk of social exclusion.

Question 18

Nada has heard a new song over and over on the radio.By now,Nada really loves that song.This is an example of the _____ effect.

Accepted Answer

A) sleeper 
B) recency 
C) mere exposure 
D) primacy 
A) sleeper 
B) recency 
C) mere exposure 
D) primacy

Question 19

When Lisa was looking to buy a car,she paid careful attention to information regarding gas mileage,safety record,and resale value.She wanted her vehicle purchase to be based on compelling evidence.Lisa's approach to buying a car best illustrates:

Accepted Answer

A) the peripheral route of persuasion. 
B) an attitude. 
C) source credibility. 
D) the central route of persuasion. 
A) the peripheral route of persuasion. 
B) an attitude. 
C) source credibility. 
D) the central route of persuasion.

Question 20

People who buy a brand of clothing because their favorite movie star promotes that brand are:

Accepted Answer

A) following the central route of persuasion. 
B) following the peripheral route of persuasion. 
C) experiencing the primacy effect. 
D) experiencing the sleeper effect. 
A) following the central route of persuasion. 
B) following the peripheral route of persuasion. 
C) experiencing the primacy effect. 
D) experiencing the sleeper effect.

All of the following are true about the repetition of the message EXCEPT which statement?

All of the following are true about psychological reactance EXCEPT which statement?

Peter is one of three candidates that a search committee will be interviewing.What is the best situation for Peter in order for him to get the job?

Explicit attitudes are better at predicting _ behavior,and implicit attitudes are better at predicting _ behavior.

People following the central route to persuasion are influenced by _,and people following the peripheral route are influenced by _.

Anis is against the death penalty.She doesn't really know why she feels this way,but she knows that she does.Anis's attitude is a _____ predictor of her behavior.

Taylor did not have strong opinions about classical music the first time she heard it,but the more she listened to it,the more she liked it.Taylor's attitude about classic music may have been influenced by the:

All of the following are true about argument strength EXCEPT which statement?

Which of the following is true about positive mood and persuasion?

_____ is people's general tendency to think and act in ways oriented toward avoidance of negative outcomes.

The _____ is the phenomenon whereby people can remember a message but forget where it came from.

Jack does not like to think too deeply about anything.Jack is likely low in:

Which of the following does NOT play a role in the strength of an attitude?

Chris studies hard for his final exams because he wants to avoid failing his classes.Chris is probably high in:

The three key determinants of persuadability are:

According to terror management theory,people are most likely to focus on protecting their self-image when:

Nada has heard a new song over and over on the radio.By now,Nada really loves that song.This is an example of the _____ effect.

When Lisa was looking to buy a car,she paid careful attention to information regarding gas mileage,safety record,and resale value.She wanted her vehicle purchase to be based on compelling evidence.Lisa's approach to buying a car best illustrates:

People who buy a brand of clothing because their favorite movie star promotes that brand are:

The Revealing Science of Social Psychology

Fundamentals of Social Behavior

The Core Elements of Social Cognition

Thinking About People and Events

The Nature, Origins, and Functions of the Self

The Key Self-Motives: Consistency, Esteem, Presentation, and Growth

Social Influence

Group Processes

Understanding Prejudice, Stereotyping, and Discrimination

Responding to and Reducing Prejudice

Interpersonal Aggression

Prosocial Behavior

Interpersonal Attraction

Close Relationships

Filters

Exam 8: Persuasion, Attitudes, and Behavior

All of the following are true about the repetition of the message EXCEPT which statement?

All of the following are true about psychological reactance EXCEPT which statement?

Peter is one of three candidates that a search committee will be interviewing.What is the best situation for Peter in order for him to get the job?

Explicit attitudes are better at predicting _____ behavior,and implicit attitudes are better at predicting _____ behavior.

People following the central route to persuasion are influenced by _____,and people following the peripheral route are influenced by _____.

Anis is against the death penalty.She doesn't really know why she feels this way,but she knows that she does.Anis's attitude is a _____ predictor of her behavior.

Taylor did not have strong opinions about classical music the first time she heard it,but the more she listened to it,the more she liked it.Taylor's attitude about classic music may have been influenced by the:

All of the following are true about argument strength EXCEPT which statement?

Which of the following is true about positive mood and persuasion?

_____ is people's general tendency to think and act in ways oriented toward avoidance of negative outcomes.

The _____ is the phenomenon whereby people can remember a message but forget where it came from.

Jack does not like to think too deeply about anything.Jack is likely low in:

Which of the following does NOT play a role in the strength of an attitude?

Chris studies hard for his final exams because he wants to avoid failing his classes.Chris is probably high in:

The three key determinants of persuadability are:

According to terror management theory,people are most likely to focus on protecting their self-image when:

Nada has heard a new song over and over on the radio.By now,Nada really loves that song.This is an example of the _____ effect.

When Lisa was looking to buy a car,she paid careful attention to information regarding gas mileage,safety record,and resale value.She wanted her vehicle purchase to be based on compelling evidence.Lisa's approach to buying a car best illustrates:

People who buy a brand of clothing because their favorite movie star promotes that brand are:

The Revealing Science of Social Psychology

Fundamentals of Social Behavior

The Core Elements of Social Cognition

Thinking About People and Events

The Nature, Origins, and Functions of the Self

The Key Self-Motives: Consistency, Esteem, Presentation, and Growth

Social Influence

Group Processes

Understanding Prejudice, Stereotyping, and Discrimination

Responding to and Reducing Prejudice

Interpersonal Aggression

Prosocial Behavior

Interpersonal Attraction

Close Relationships

Filters

Explicit attitudes are better at predicting _ behavior,and implicit attitudes are better at predicting _ behavior.

People following the central route to persuasion are influenced by _,and people following the peripheral route are influenced by _.