Exam 8: Strategy in the Global Environment

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Global expansion:

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B

Global standardization strategy emphasizes customization and product differentiation.

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False

Which of the following statements is true in the context of attributes of national competitive advantage?

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E

Company A has established itself in a global market. Company B entered the market with a lower cost structure due to efficient manufacturing and lower priced products and has taken the global market share from Company A. This is an example of a negative aspect of pursuing an international strategy.

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Economies of scale can be achieved by international expansion because a company can lower its average unit cost, better utilize its production facilities, and increase its bargaining power with suppliers.

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List and briefly describe each of the four basic global strategies.

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Which of the following factors increases pressures for cost reductions?

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Swedish strength in fabricated steel products (such as ball bearings and cutting tools) has drawn on strengths in Sweden's specialty steel industry. This is an example of which of the following attributes that impact national competitive advantage?

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One advantage of a joint venture is that a company may benefit from a local partner's knowledge of the many dimensions of a host country.

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Which entry mode gives a multinational company the tightest control over foreign operations?

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United States electronics companies setting up research and production facilities in Japan to take advantage of Japanese success in consumer electronics is an example of which of the following?

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Dietizza is a fast-food network that makes low-calorie pizzas. As the firm wishes to expand its operations in different locations, it has licensed a few entrepreneurs to open Dietizza outlets under the company's trademark. The entrepreneurs will take up the responsibility of costs, while Dietizza will assist them in running operations. The company will receive royalty payments and a percentage of profits from the entrepreneurs. Which of the following concepts is illustrated here?

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Licensing is a good choice for companies that are short the capital funds needed to develop overseas operations or hesitant to risk resources in a questionable political climate in a foreign country.

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Which of the following has occurred in international trade over the past half-century?

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All nations have similar management ideologies, which enable them to build national competitive advantages.

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Japanese customer's sophisticated knowledge of cameras created pressure for innovation and quality that stimulated the Japanese camera industry to improve product quality and introduce innovative models. This is an example of which of the following attributes?

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Ford and Mazda have decided to enter into a strategic alliance and have agreed upon an appropriate alliance structure. The companies have decided to host a conference for management and employees to better understand the purpose and objectives of the alliance and allow employees of both companies to build interpersonal relationships which will build trust and facilitate harmonious relations between the two firms. Which of the following describes this alliance management technique?

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Which of the following is NOT a risk of exporting?

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Factor endowments-the cost and quality of factors of production-are a prime determinant of the competitive advantage that certain countries have in certain industries.

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Which of the following statements is true about transnational strategy?

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