Question 1

When the difference between two groups is measured, bivariate statistics are used.

Accepted Answer

A) True 
 B)False

Question 2

____________________ in regression analysis refers to how strongly interrelated the independent variables in a model are.

Accepted Answer

The answer of ____________________ in regression analysis refers to how...

Question 3

Which analysis is portrayed by the equation: Y = bo + $\beta$1X1 + $\beta$2X2 + $\beta$3X3...+ $\beta$nXn?

Accepted Answer

A)  simple regression 
B)  multiple regression 
C)  chi-square 
D)  factor analysis 
A)  simple regression 
B)  multiple regression 
C)  chi-square 
D)  factor analysis

Question 4

In using the Z-test for comparing two proportions, the null hypothesis is typically stated as ____.

Accepted Answer

A)  $\pi$1 = $\pi$2. 
B)  $\pi$1 $\neq$ $\pi$2. 
C)  $\pi$1 x $\pi$2 = 1 
D)  $\pi$1 - $\pi$2 = 1 
A)  $\pi$1 = $\pi$2. 
B)  $\pi$1 $\neq$ $\pi$2. 
C)  $\pi$1 x $\pi$2 = 1 
D)  $\pi$1 - $\pi$2 = 1

Question 5

The degrees of freedom are calculated as df = n - 1 when using the t-test for comparing two means, where n = n1 + n2.

Accepted Answer

A) True 
 B)False

Question 6

The independent samples t-test tests the differences between means from no more than four independent samples or groups.

Accepted Answer

A) True 
 B)False

Question 7

Once a variable has more than four categories, a cross-tabulation table has a stronger advantage in its simplicity in communicating the result.

Accepted Answer

A) True 
 B)False

Question 8

The chi-square test tests the significance of the relationship shown in an R X C contingency table in which R stands for row and C stands for column.

Accepted Answer

A) True 
 B)False

Question 9

Choosing the right statistic boils down to what type and how many variables are involved in a particular research question or hypothesis.

Accepted Answer

A) True 
 B)False

Question 10

In the regression equation, Y = a + $\beta$ X , $\beta$ is the ____.

Accepted Answer

A)  y-intercept 
B)  independent variable 
C)  slope of the regression line 
D)  dependent variable 
A)  y-intercept 
B)  independent variable 
C)  slope of the regression line 
D)  dependent variable

Question 11

The null hypothesis for an ANOVA test comparing the means of three groups is: $\mu$1 = $\mu$2 = $\mu$3.

Accepted Answer

A) True 
 B)False

Question 12

In a regression equation, the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.

Accepted Answer

A) True 
 B)False

Question 13

Suppose that you are using a 9-point rating scale to compare men who have an annual income over $50, 000 (Group 1)with men who have an annual income less than or equal to $50, 000 (Group 2)with regard to their assessment of a new product.There are forty men in Group 1 and they have a mean of 7 and a standard deviation of 2.5, while the 35 men in Group 2 have a mean of 5 and a standard deviation of 1.4.What is the approximate value of t using the t-test?

Accepted Answer

A)  3.43 
B)  4.19 
C)  5.64 
D)  There is not enough information to determine this. 
A)  3.43 
B)  4.19 
C)  5.64 
D)  There is not enough information to determine this.

Question 14

Consider the regression equation: Y = 98.3 +.35X1 + 22.3X2, the predicted value for Y when X1 = 3 and X2 = 5 is ____.

Accepted Answer

A)  67.23 
B)  98.34 
C)  118.45 
D)  210.85 
A)  67.23 
B)  98.34 
C)  118.45 
D)  210.85

Question 15

The statistical test used to determine whether there is more variability in the scores of one sample than in the scores of another sample is the ____________________.

Accepted Answer

The answer of The statistical test used to determine whether...

Question 16

A Z-test for differences of proportions requires a sample size greater than 100.

Accepted Answer

A) True 
 B)False

Question 17

A researcher hypothesizes that males and females differ with respect to attitude toward sports sponsorships.To investigate this hypothesis that these two groups' attitudes differ, the researcher will use a ____.

Accepted Answer

A)  bivariate test of differences 
B)  univariate test of differences 
C)  multivariate test of differences 
D)  cluster analysis 
A)  bivariate test of differences 
B)  univariate test of differences 
C)  multivariate test of differences 
D)  cluster analysis

Question 18

Statistical methods that permit the study of three or more variables at the same time are called ____________________ statistical analysis.

Accepted Answer

The answer of Statistical methods that permit the study of...

Question 19

When students tardiness is used to predict the test performance of students in a reqression equation, student tardiness is the ____ variable and test performance is the ____ variable.

Accepted Answer

A)  independent; dependent 
B)  dependent; dependent 
C)  dependent; independent 
D)  independent; predictor 
A)  independent; dependent 
B)  dependent; dependent 
C)  dependent; independent 
D)  independent; predictor

Question 20

The chi-square test involves comparison of the observed frequencies of the groups with the expected frequencies of the groups.

Accepted Answer

A) True 
 B)False

When the difference between two groups is measured, bivariate statistics are used.

____________________ in regression analysis refers to how strongly interrelated the independent variables in a model are.

Which analysis is portrayed by the equation: Y = b_o + $\beta$ ₁X₁ + $\beta$ ₂X₂ + $\beta$ ₃X₃...+ $\beta$ _nX_n?

In using the Z-test for comparing two proportions, the null hypothesis is typically stated as ____.

The degrees of freedom are calculated as df = n - 1 when using the t-test for comparing two means, where n = n₁ + n₂.

The independent samples t-test tests the differences between means from no more than four independent samples or groups.

Once a variable has more than four categories, a cross-tabulation table has a stronger advantage in its simplicity in communicating the result.

The chi-square test tests the significance of the relationship shown in an R X C contingency table in which R stands for row and C stands for column.

Choosing the right statistic boils down to what type and how many variables are involved in a particular research question or hypothesis.

In the regression equation, Y = a + $\beta$ X , $\beta$ is the ____.

The null hypothesis for an ANOVA test comparing the means of three groups is: $\mu$ _{1 =} $\mu$ _{2 =} $\mu$ _3.

In a regression equation, the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.

Consider the regression equation: Y = 98.3 +.35X₁ + 22.3X₂, the predicted value for Y when X₁ = 3 and X₂ = 5 is ____.

The statistical test used to determine whether there is more variability in the scores of one sample than in the scores of another sample is the ____________________.

A Z-test for differences of proportions requires a sample size greater than 100.

A researcher hypothesizes that males and females differ with respect to attitude toward sports sponsorships.To investigate this hypothesis that these two groups' attitudes differ, the researcher will use a ____.

Statistical methods that permit the study of three or more variables at the same time are called ____________________ statistical analysis.

When students tardiness is used to predict the test performance of students in a reqression equation, student tardiness is the variable and test performance is the variable.

The chi-square test involves comparison of the observed frequencies of the groups with the expected frequencies of the groups.

The Role of Marketing Research

Harnessing Big Data Into Better Decisions

The Marketing Research Process

The Human Side of Marketing Research: Organizational and Ethical Issues

Qualitative Research Tools

Secondary Data Research in a Digital Age

Survey Research

Observation

Conducting Marketing Experiments

Measurement and Attitude Scaling

Questionnaire Design

Sampling Designs and Sampling Procedures

Big Data Basics: Describing Samples and Populations

Basic Data Analysis

Communicating Research Results

Filters

Exam 15: Testing for Differences Between Groups and for Predictive Relationships

When the difference between two groups is measured, bivariate statistics are used.

____________________ in regression analysis refers to how strongly interrelated the independent variables in a model are.

Which analysis is portrayed by the equation: Y = bo + β\betaβ 1X1 + β\betaβ 2X2 + β\betaβ 3X3...+ β\betaβ nXn?

In using the Z-test for comparing two proportions, the null hypothesis is typically stated as ____.

The degrees of freedom are calculated as df = n - 1 when using the t-test for comparing two means, where n = n1 + n2.

The independent samples t-test tests the differences between means from no more than four independent samples or groups.

Once a variable has more than four categories, a cross-tabulation table has a stronger advantage in its simplicity in communicating the result.

The chi-square test tests the significance of the relationship shown in an R X C contingency table in which R stands for row and C stands for column.

Choosing the right statistic boils down to what type and how many variables are involved in a particular research question or hypothesis.

In the regression equation, Y = a + β\betaβ X , β\betaβ is the ____.

The null hypothesis for an ANOVA test comparing the means of three groups is: μ\muμ 1 = μ\muμ 2 = μ\muμ 3.

In a regression equation, the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.

Consider the regression equation: Y = 98.3 +.35X1 + 22.3X2, the predicted value for Y when X1 = 3 and X2 = 5 is ____.

The statistical test used to determine whether there is more variability in the scores of one sample than in the scores of another sample is the ____________________.

A Z-test for differences of proportions requires a sample size greater than 100.

A researcher hypothesizes that males and females differ with respect to attitude toward sports sponsorships.To investigate this hypothesis that these two groups' attitudes differ, the researcher will use a ____.

Statistical methods that permit the study of three or more variables at the same time are called ____________________ statistical analysis.

When students tardiness is used to predict the test performance of students in a reqression equation, student tardiness is the ____ variable and test performance is the ____ variable.

The chi-square test involves comparison of the observed frequencies of the groups with the expected frequencies of the groups.

The Role of Marketing Research

Harnessing Big Data Into Better Decisions

The Marketing Research Process

The Human Side of Marketing Research: Organizational and Ethical Issues

Qualitative Research Tools

Secondary Data Research in a Digital Age

Survey Research

Observation

Conducting Marketing Experiments

Measurement and Attitude Scaling

Questionnaire Design

Sampling Designs and Sampling Procedures

Big Data Basics: Describing Samples and Populations

Basic Data Analysis

Communicating Research Results

Filters

Which analysis is portrayed by the equation: Y = b_o + $\beta$ ₁X₁ + $\beta$ ₂X₂ + $\beta$ ₃X₃...+ $\beta$ _nX_n?

The degrees of freedom are calculated as df = n - 1 when using the t-test for comparing two means, where n = n₁ + n₂.

In the regression equation, Y = a + $\beta$ X , $\beta$ is the ____.

The null hypothesis for an ANOVA test comparing the means of three groups is: $\mu$ _{1 =} $\mu$ _{2 =} $\mu$ _3.

Consider the regression equation: Y = 98.3 +.35X₁ + 22.3X₂, the predicted value for Y when X₁ = 3 and X₂ = 5 is ____.

When students tardiness is used to predict the test performance of students in a reqression equation, student tardiness is the variable and test performance is the variable.