Exam 5: The Global Context of Business

The North American Free Trade Agreement (NAFTA)is a free-trade area for Canada,the United States,Mexico and the Caribbean countries.

What are the advantages and disadvantages associated with a multinational corporation?

Citronel is a French company that markets a range of fashionable clothing to French consumers under its widely known brand name.The company wants to begin marketing its products worldwide and needs to decide on the most effective and profitable strategy. Citronel's Chief Operating Officer thinks that the company should adopt a standardized marketing approach throughout the world.Which of the following,if true,would strengthen her position?

What are the four steps that firms should go through when deciding whether or not to go international?

When Walmart was forced to stop refunding price differences on items sold for less by other stores because the practice is illegal in Germany,Walmart discovered the effect of

One of the most significant developments in foreign exchange has been the introduction of the euro.Explain why.

Exporting activity is limited mostly to multinational firms.

A foreign individual or organization that agrees to represent an exporter's interest in foreign markets is called a(n)

With regard to strategic alliances,which of the following is true?

According to the World Economic Forum's global competitiveness ranking,the top three countries in 2018 were

Marina Corp.wants to "go international," and has already determined that there is international demand for its products.What should the company do next?

The world economy is changing with emerging markets playing a larger role.However,the world economy continues to revolve primarily around three major marketplaces: North America,Europe,and Asia.

If Japan's total exports are $700 billion and total imports are $650 billion,then this is called

Which statement is true regarding independent agents?

The Acrylic Paint Company in Canada has joined forces with the 1-2-3 Plastics Company in Italy to create a non-peeling,plastics-based paint.Both companies intend to share the research costs and any profits.This an example of

The theory of national competitive advantage comes from all of the following conditions except

A licensing arrangement exists where the owner of a product or process allows another business to produce,distribute,or market it for a fee or royalty.

Which of the following companies may not find it profitable to go international?

Marketing a specific product to two or more countries is relatively easy since it is increasingly the case with globalization that the same marketing strategy will usually work for both countries.

Explain why foreign direct investment is often the riskiest,most complex,and most involved of the various types of international involvement.