Question 1

Define the market segment targeted by Facebook.Describe how that segment may or may not be the same as originally planned.

Accepted Answer

Originally,Facebook's target market incl

Question 2

Which of the following would be included when describing the infrastructure?

Accepted Answer

A) financial viability 
B) customers 
C) facilities 
D) the offering 
A) financial viability 
B) customers 
C) facilities 
D) the offering

Question 3

In creating their CVPs,both IKEA and FedEx first focused on the jobs that customers needed done before coming up with the solution.

Accepted Answer

A) True 
 B)False

Question 4

The answer to the question,"What are the different ways I can reach my customer?" will result in which component of the BMC?

Accepted Answer

A) customer segments 
B) channels 
C) value proposition 
D) customer segments. 
A) customer segments 
B) channels 
C) value proposition 
D) customer segments.

Question 5

For Justin Gold of Justin's nut butters,old food processors were part of the infrastructure that made his venture a success.

Accepted Answer

A) True 
 B)False

Question 6

Identify all the components of the business model canvas.

Accepted Answer

The four core elements of a business mod

Question 7

What problem did IKEA solve for customers in its CVP?

Accepted Answer

A) lack of attractive low-cost furniture 
B) lack of do-it-yourself furniture 
C) lack of European designs 
D) lack of antique furniture 
A) lack of attractive low-cost furniture 
B) lack of do-it-yourself furniture 
C) lack of European designs 
D) lack of antique furniture

Question 8

Breaking customers into groups according to their different needs and problems would create which of the following market types?

Accepted Answer

A) segmented 
B) niche 
C) mass 
D) diversified 
A) segmented 
B) niche 
C) mass 
D) diversified

Question 9

Which of the following is necessary for an effective customer value proposition (CVP)?

Accepted Answer

A) It must not have any direct competition. 
B) It must offer better value than the competition. 
C) It must cost less than the competition. 
D) It must offer the exact same value as the competition. 
A) It must not have any direct competition. 
B) It must offer better value than the competition. 
C) It must cost less than the competition. 
D) It must offer the exact same value as the competition.

Question 10

The business model is just about revenues and costs.

Accepted Answer

A) True 
 B)False

Question 11

Danielle will be offering a tool-sharpening service at her garden and landscaping store on the first Tuesday of every month.She believes that this fulfills a customer need and that customers will help spread the word about her location and services.On which BMC component is Danielle focusing?

Accepted Answer

A) value creation 
B) customer relationships 
C) market segmentation 
D) key activities 
A) value creation 
B) customer relationships 
C) market segmentation 
D) key activities

Question 12

The infrastructure of the business model does not include people--only technology and facilities.

Accepted Answer

A) True 
 B)False

Question 13

The ______ approach to CVP involves identifying and promoting all the benefits of your product or service relative to the competition and recognizes your offering is unique and different from others in the market.

Accepted Answer

A) all-benefits 
B) points-of-difference 
C) resonating-focus 
D) product-market fit 
A) all-benefits 
B) points-of-difference 
C) resonating-focus 
D) product-market fit

Question 14

If an automobile manufacturer advertised an "automobile for all ages," what market is it addressing?

Accepted Answer

A) a target market 
B) a niche market 
C) a mass market 
D) a diversified market 
A) a target market 
B) a niche market 
C) a mass market 
D) a diversified market

Question 15

The infrastructure generally includes ______.

Accepted Answer

A) all the resources that are needed to deliver the CVP 
B) only technological resources that are needed to deliver the CVP 
C) only financial resources that are needed to deliver the CVP 
D) only human resources that are needed to deliver the CVP 
A) all the resources that are needed to deliver the CVP 
B) only technological resources that are needed to deliver the CVP 
C) only financial resources that are needed to deliver the CVP 
D) only human resources that are needed to deliver the CVP

Question 16

Tata Motors succeeded in resolving the problem of access for its customers.

Accepted Answer

A) True 
 B)False

Question 17

Which of the following best defines the term mass market?

Accepted Answer

A) a generic group outside the target market 
B) a large crowd of nondiscriminating consumers 
C) a large group of customers with similar needs or problems 
D) a global market 
A) a generic group outside the target market 
B) a large crowd of nondiscriminating consumers 
C) a large group of customers with similar needs or problems 
D) a global market

Question 18

When entrepreneurs are figuring out suppliers,associates,and distributors,they are determining ______.

Accepted Answer

A) key resources 
B) key partners 
C) channels 
D) revenue streams 
A) key resources 
B) key partners 
C) channels 
D) revenue streams

Question 19

What is the left side of the BMC focused on?

Accepted Answer

A) value delivery 
B) value creation 
C) idea generation 
D) the value proposition 
A) value delivery 
B) value creation 
C) idea generation 
D) the value proposition

Question 20

A ______ market is a small market segment comprised of customers with specific needs and requirements.

Accepted Answer

A) mass 
B) niche 
C) multisided 
D) diversified 
A) mass 
B) niche 
C) multisided 
D) diversified

Define the market segment targeted by Facebook.Describe how that segment may or may not be the same as originally planned.

Which of the following would be included when describing the infrastructure?

In creating their CVPs,both IKEA and FedEx first focused on the jobs that customers needed done before coming up with the solution.

The answer to the question,"What are the different ways I can reach my customer?" will result in which component of the BMC?

For Justin Gold of Justin's nut butters,old food processors were part of the infrastructure that made his venture a success.

Identify all the components of the business model canvas.

What problem did IKEA solve for customers in its CVP?

Breaking customers into groups according to their different needs and problems would create which of the following market types?

Which of the following is necessary for an effective customer value proposition (CVP)?

The business model is just about revenues and costs.

Danielle will be offering a tool-sharpening service at her garden and landscaping store on the first Tuesday of every month.She believes that this fulfills a customer need and that customers will help spread the word about her location and services.On which BMC component is Danielle focusing?

The infrastructure of the business model does not include people--only technology and facilities.

The ______ approach to CVP involves identifying and promoting all the benefits of your product or service relative to the competition and recognizes your offering is unique and different from others in the market.

If an automobile manufacturer advertised an "automobile for all ages," what market is it addressing?

The infrastructure generally includes ______.

Tata Motors succeeded in resolving the problem of access for its customers.

Which of the following best defines the term mass market?

When entrepreneurs are figuring out suppliers,associates,and distributors,they are determining ______.

What is the left side of the BMC focused on?

A ______ market is a small market segment comprised of customers with specific needs and requirements.

Practicing Entrepreneurship

Activating an Entrepreneurial Mindset

Creating and Recognizing New Opportunities

Using Design Thinking

Developing Your Customers

Testing and Experimenting With New Ideas

Supplement A: Financial Statements and Projections for Startups

Developing Networks and Building Teams

Supplement B: the Pitch Deck

Creating Revenue Models

Planning for Entrepreneurs

Anticipating Failure

Bootstrapping and Crowdfunding for Resources

Financing for Startups

Navigating Legal and Ip Issues

Engaging Customers Through Marketing

Supporting Social Entrepreneurship

Filters

Exam 5: Building Business Models

Define the market segment targeted by Facebook.Describe how that segment may or may not be the same as originally planned.

Which of the following would be included when describing the infrastructure?

In creating their CVPs,both IKEA and FedEx first focused on the jobs that customers needed done before coming up with the solution.

The answer to the question,"What are the different ways I can reach my customer?" will result in which component of the BMC?

For Justin Gold of Justin's nut butters,old food processors were part of the infrastructure that made his venture a success.

Identify all the components of the business model canvas.

What problem did IKEA solve for customers in its CVP?

Breaking customers into groups according to their different needs and problems would create which of the following market types?

Which of the following is necessary for an effective customer value proposition (CVP)?

The business model is just about revenues and costs.

Danielle will be offering a tool-sharpening service at her garden and landscaping store on the first Tuesday of every month.She believes that this fulfills a customer need and that customers will help spread the word about her location and services.On which BMC component is Danielle focusing?

The infrastructure of the business model does not include people--only technology and facilities.

The ______ approach to CVP involves identifying and promoting all the benefits of your product or service relative to the competition and recognizes your offering is unique and different from others in the market.

If an automobile manufacturer advertised an "automobile for all ages," what market is it addressing?

The infrastructure generally includes ______.

Tata Motors succeeded in resolving the problem of access for its customers.

Which of the following best defines the term mass market?

When entrepreneurs are figuring out suppliers,associates,and distributors,they are determining ______.

What is the left side of the BMC focused on?

A ______ market is a small market segment comprised of customers with specific needs and requirements.

Practicing Entrepreneurship

Activating an Entrepreneurial Mindset

Creating and Recognizing New Opportunities

Using Design Thinking

Developing Your Customers

Testing and Experimenting With New Ideas

Supplement A: Financial Statements and Projections for Startups

Developing Networks and Building Teams

Supplement B: the Pitch Deck

Creating Revenue Models

Planning for Entrepreneurs

Anticipating Failure

Bootstrapping and Crowdfunding for Resources

Financing for Startups

Navigating Legal and Ip Issues

Engaging Customers Through Marketing

Supporting Social Entrepreneurship

Filters