Question 1

When two constructs are theoretically unrelated to each other, the path between those two constructs should be "free."

Accepted Answer

A) True 
 B)False

Question 2

SEM is a procedure for estimating a series of dependence relationships among a set of concepts or constructs represented by multiple measured variables and incorporated in to an integrated model.

Accepted Answer

A) True 
 B)False

Question 3

Describe the specification of a structural model.

Accepted Answer

In moving from the measurement model to

Question 4

SEM models are estimated so as to maximize the likelihood function.

Accepted Answer

A) True 
 B)False

Question 5

SEM can be thought of as a combination of MANOVA and ANOVA.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following are true regarding SEM models?

Accepted Answer

A)  A structural model shows how the constructs are interrelated to each other, often with multiple dependence relationships. 
B)  A SEM model consists of two models: the measurement model and the structural model. 
C)  The measurement model depicts how the observed variable represent constructs. 
D)  The observed variables are measured by researcher. 
E)  All of the above. 
A)  A structural model shows how the constructs are interrelated to each other, often with multiple dependence relationships. 
B)  A SEM model consists of two models: the measurement model and the structural model. 
C)  The measurement model depicts how the observed variable represent constructs. 
D)  The observed variables are measured by researcher. 
E)  All of the above.

Question 7

SEM can be thought of as a combination of Factor analysis and multiple regression analysis.

Accepted Answer

A) True 
 B)False

Question 8

Path analysis can be viewed as a special case of SEM.

Accepted Answer

A) True 
 B)False

Question 9

In moving from the measurement model to the structural model, .

Accepted Answer

A)  the exogenous constructs each become endogenous 
B)  the emphasis shifts from the relationships between latent constructs and measured variables to the nature and magnitude of the relationships between constructs 
C)  the error terms are correlated with each other 
D)  the endogenous constructs become exogenous 
E)  None of the above 
A)  the exogenous constructs each become endogenous 
B)  the emphasis shifts from the relationships between latent constructs and measured variables to the nature and magnitude of the relationships between constructs 
C)  the error terms are correlated with each other 
D)  the endogenous constructs become exogenous 
E)  None of the above

Question 10

Describe the assessment of reliability in a measurement model.

Accepted Answer

Recall from Chapter 9 that an unreliable

Question 11

SEM analysis is based on raw data, rather than a correlation or covariance.

Accepted Answer

A) True 
 B)False

Question 12

When two constructs are theoretically unrelated to each other, the path between those two constructs should be "fixed."

Accepted Answer

A) True 
 B)False

Question 13

The validity of the measurement model depends on .

Accepted Answer

A)  discriminant validity 
B)  convergent validity 
C)  composite reliability 
D)  goodness- of- fit results 
E)  All of the above 
A)  discriminant validity 
B)  convergent validity 
C)  composite reliability 
D)  goodness- of- fit results 
E)  All of the above

Question 14

Construct validity is established when the measured items are conceptually consistent with a construct definition.

Accepted Answer

A) True 
 B)False

Question 15

Which of the following is not a fit measure?

Accepted Answer

A)  GFI 
B)  CFI 
C)  RMSR 
D)  TFI 
E)  SRMR 
A)  GFI 
B)  CFI 
C)  RMSR 
D)  TFI 
E)  SRMR

Question 16

GFI of .95 or higher is a way to help make sure that the model is identified.

Accepted Answer

A) True 
 B)False

Question 17

Describe the process of conducting SEM and explain the various steps involved.

Accepted Answer

The process of conducting SEM is describ

Question 18

The impact of the average error variance of indicators can be understood in terms of communality.

Accepted Answer

A) True 
 B)False

Question 19

SEM models are estimated so as to .

Accepted Answer

A)  maximize the likelihood function 
B)  minimize the difference between the observed and estimated covariance matrices 
C)  minimize the least squared difference 
D)  minimize the sum of squares between constructs 
E)  A and C 
A)  maximize the likelihood function 
B)  minimize the difference between the observed and estimated covariance matrices 
C)  minimize the least squared difference 
D)  minimize the sum of squares between constructs 
E)  A and C

Question 20

NFI is an incremental fit index.

Accepted Answer

A) True 
 B)False

Exam 22: Structural Equation Modeling

When two constructs are theoretically unrelated to each other, the path between those two constructs should be "free."

SEM is a procedure for estimating a series of dependence relationships among a set of concepts or constructs represented by multiple measured variables and incorporated in to an integrated model.

Describe the specification of a structural model.

SEM models are estimated so as to maximize the likelihood function.

SEM can be thought of as a combination of MANOVA and ANOVA.

Which of the following are true regarding SEM models?

SEM can be thought of as a combination of Factor analysis and multiple regression analysis.

Path analysis can be viewed as a special case of SEM.

In moving from the measurement model to the structural model, .

Describe the assessment of reliability in a measurement model.

SEM analysis is based on raw data, rather than a correlation or covariance.

When two constructs are theoretically unrelated to each other, the path between those two constructs should be "fixed."

The validity of the measurement model depends on .

Construct validity is established when the measured items are conceptually consistent with a construct definition.

Which of the following is not a fit measure?

GFI of .95 or higher is a way to help make sure that the model is identified.

Describe the process of conducting SEM and explain the various steps involved.

The impact of the average error variance of indicators can be understood in terms of communality.

SEM models are estimated so as to .

NFI is an incremental fit index.

Introduction to Marketing

Defining the Marketing Research

Research Design

Exploratory Research Design

Exploratory Research Design

Descriptive Research Design

Causal Research Design

Measurement and Scaling

Measurement and Scaling

Questionnaire and Form

Sampling: Design and

Sampling: Final and Initial

Fieldwork

Data Preparation

Frequency Distribution, Crosstabulation, and Hypothesis

Analysis of Variance and

Correlation and Regression

Discriminant and Logit

Factor Analysis

Cluster Analysis

Multidimensional Scaling and

Report Preparation and

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