Question 1

According to the textbook, which of the following is not a big question about the future of the Internet?

Accepted Answer

A)  Who will have access to the Internet? 
B)  Does copyright law apply on the Internet? 
C)  Will there be more video games online? 
D)  Should there be limits on personal data gathering? 
E)  Should we be allowed to share anything on the Internet? 
A)  Who will have access to the Internet? 
B)  Does copyright law apply on the Internet? 
C)  Will there be more video games online? 
D)  Should there be limits on personal data gathering? 
E)  Should we be allowed to share anything on the Internet?

Question 2

Which one of the following statements about media convergence is not true?

Accepted Answer

A)  Consumers can now access television shows, newspapers, and books on their computers. 
B)  Convergence took off at the same time as the rise of the personal computer industry in the 1970s. 
C)  Consumers now have the ability to access Internet-distributed content through their 
D)  Consumers often use more than one device to access media content. 
E)  All of the options are correct. 
A)  Consumers can now access television shows, newspapers, and books on their computers. 
B)  Convergence took off at the same time as the rise of the personal computer industry in the 1970s. 
C)  Consumers now have the ability to access Internet-distributed content through their 
D)  Consumers often use more than one device to access media content. 
E)  All of the options are correct.

Question 3

A form of Internet identity theft involving phony e-mail messages asking customers to update their credit card numbers, account passwords, and other personal information is called .

Accepted Answer

A)  spamming 
B)  data-mining 
C)  targeting 
D)  open sourcing 
E)  phishing 
A)  spamming 
B)  data-mining 
C)  targeting 
D)  open sourcing 
E)  phishing

Question 4

By 2012, about how many apps were available for Apple devices?

Accepted Answer

A)  30,000 
B)  100,000 
C)  300,000 
D)  750,000 
E)  1,000,000 
A)  30,000 
B)  100,000 
C)  300,000 
D)  750,000 
E)  1,000,000

Question 5

What service was launched in 2011 to compete against Facebook?

Accepted Answer

A)  Google+ 
B)  Yahoo@ 
C)  Hotmail Friends 
D)  MySpace 
E)  Twitter 
A)  Google+ 
B)  Yahoo@ 
C)  Hotmail Friends 
D)  MySpace 
E)  Twitter

Question 6

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all.
-Written code that creates Web pages and links

Accepted Answer

A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML 
A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML

Question 7

The Huffington Post is a leading .

Accepted Answer

A)  mash-up video 
B)  Wiki Web site 
C)  fundraising tool 
D)  MMORPG 
E)  blog 
A)  mash-up video 
B)  Wiki Web site 
C)  fundraising tool 
D)  MMORPG 
E)  blog

Question 8

Which of the following statements about targeted advertising is not true?

Accepted Answer

A)  It is a passing fad because it is unpopular with advertisers and generates very little revenue. 
B)  It is a big part of the revenue of sites like Google and Facebook. 
C)  Some versions read your e-mail messages to find key words that trigger specific ads. 
D)  It may undermine the role of search engines to provide neutral access to information. 
E)  It may turn search engines into ad brokers. 
A)  It is a passing fad because it is unpopular with advertisers and generates very little revenue. 
B)  It is a big part of the revenue of sites like Google and Facebook. 
C)  Some versions read your e-mail messages to find key words that trigger specific ads. 
D)  It may undermine the role of search engines to provide neutral access to information. 
E)  It may turn search engines into ad brokers.

Question 9

Flickr is an online content community for sharing videos.

Accepted Answer

A) True 
 B)False

Question 10

Yahoo!'s business method has been to make itself an all-purpose entry point, or , to the Internet.

Accepted Answer

A)  ISP 
B)  algorithm 
C)  Web browser 
D)  portal 
E)  search engine 
A)  ISP 
B)  algorithm 
C)  Web browser 
D)  portal 
E)  search engine

Question 11

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all.
-The most frequently visited region of the Internet

Accepted Answer

A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML 
A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML

Question 12

Facebook is the most popular social media site on the Internet.

Accepted Answer

A) True 
 B)False

Question 13

Computer engineer Ray Tomlinson established the ''login name@host computer'' convention for e-mail addresses.

Accepted Answer

A) True 
 B)False

Question 14

The BlackBerry was the first popular Internet-capable smartphone in the United States.

Accepted Answer

A) True 
 B)False

According to the textbook, which of the following is not a big question about the future of the Internet?

Which one of the following statements about media convergence is not true?

A form of Internet identity theft involving phony e-mail messages asking customers to update their credit card numbers, account passwords, and other personal information is called .

By 2012, about how many apps were available for Apple devices?

What service was launched in 2011 to compete against Facebook?

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all. -Written code that creates Web pages and links

The Huffington Post is a leading .

Which of the following statements about targeted advertising is not true?

Flickr is an online content community for sharing videos.

Yahoo!'s business method has been to make itself an all-purpose entry point, or , to the Internet.

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all. -The most frequently visited region of the Internet

Facebook is the most popular social media site on the Internet.

Computer engineer Ray Tomlinson established the ''login name@host computer'' convention for e-mail addresses.

The BlackBerry was the first popular Internet-capable smartphone in the United States.

Mass Communication: a Critical Approach

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable: the Power of Visual

Movies and the Impact of Images

Newspapers: the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

Media Economics and the Global Marketplace

The Culture of Journalism: Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

Filters

Exam 2: The Internet, Digital Media, and Media Convergence

According to the textbook, which of the following is not a big question about the future of the Internet?

Which one of the following statements about media convergence is not true?

A form of Internet identity theft involving phony e-mail messages asking customers to update their credit card numbers, account passwords, and other personal information is called .

By 2012, about how many apps were available for Apple devices?

What service was launched in 2011 to compete against Facebook?

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all. -Written code that creates Web pages and links

The Huffington Post is a leading .

Which of the following statements about targeted advertising is not true?

Flickr is an online content community for sharing videos.

Yahoo!'s business method has been to make itself an all-purpose entry point, or , to the Internet.

Selecting from the following list of terms, match the description with the best answer. Some terms may be used more than once or not at all. -The most frequently visited region of the Internet

Facebook is the most popular social media site on the Internet.

Computer engineer Ray Tomlinson established the ''login name@host computer'' convention for e-mail addresses.

The BlackBerry was the first popular Internet-capable smartphone in the United States.

Mass Communication: a Critical Approach

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable: the Power of Visual

Movies and the Impact of Images

Newspapers: the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

Media Economics and the Global Marketplace

The Culture of Journalism: Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

Filters