Exam 15: Sample Size and Statistical Theory
Exam 1: A Decision Making Perspective on Marketing Intelligence63 Questions
Exam 2: Marketing Research in Practice30 Questions
Exam 3: The Marketing Research Process67 Questions
Exam 4: Research Design and Implementation78 Questions
Exam 5: Secondary Sources of Marketing Data55 Questions
Exam 6: Standardized Sources of Marketing Data50 Questions
Exam 7: Marketing Research on the Internet24 Questions
Exam 8: Information Collection: Qualitative and Observational Methods80 Questions
Exam 9: Information From Respondents: Issues in Data Collection35 Questions
Exam 10: Information From Respondents: Survey Methods60 Questions
Exam 11: Ttitude Measurement95 Questions
Exam 12: Signing the Questionnaire65 Questions
Exam 13: Xperimentation102 Questions
Exam 14: Sampling Fundamentals85 Questions
Exam 15: Sample Size and Statistical Theory45 Questions
Exam 16: Fundamentals of Data Analysis61 Questions
Exam 17: Hypothesis Testing: Basic Concepts and Tests of Association45 Questions
Exam 18: Hypothesis Testing: Means and Proportions20 Questions
Exam 19: Correlation Analysis and Regression Analysis52 Questions
Exam 20: Iscriminant, Factor and Cluster Analysis66 Questions
Exam 21: Multidimensional Scaling and Conjoint Analysis52 Questions
Exam 22: Presenting the Results10 Questions
Exam 23: Marketing-Mix Measures144 Questions
Exam 25: Ontemporary Applications of Marketing Intelligence38 Questions
Exam 25: Atabase Marketing, E-Commerce, Relationship43 Questions
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If the allowed error is increased, the required sample size would decrease.
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(True/False)
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Correct Answer:
True
Two samples are drawn from the same population:
Which of the following statements is true? _ _ 1-The distribution of X1 will be taller than that of X2. 2-The standard deviations of the two means are equal. 3- 1 2 4-The two population variances are equal.

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(Multiple Choice)
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Correct Answer:
A
The size of a sample can be determined only by using statistical techniques.
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(True/False)
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Correct Answer:
False
It is sensible to use disproportionate sampling if one of the subgroups of the population is a relatively small percentage of the population
(True/False)
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A distribution which tails off to the right and contains a few very large values is described as
(Multiple Choice)
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If two random samples of equal size are drawn from the same population, we should expect the mean of both samples to be identical.
(True/False)
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The sample variance, S2, can be used to estimate the population variation.
(True/False)
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Use the following information for questions
Consider a meat packing plant which produces packages of frozen
steak.Let X be the weight ounces) and assume that X is normally
distributed with x = 8.0 and x = .5, n sample size.= 16.
-Before the sample is drawn, the probability that the sample mean will exceed 9 ounces is closest to
(Multiple Choice)
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The equation for the sample variance is 1 n S2 = Xi - X )2
n - 1


(True/False)
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Use the following information for questions
A soap factory produces 500-pound boxes of soap for industries.
However, the weight of the boxes varies somewhat due to the process.
Assume that the weight of each box is distributed normally with
mean = = 500 pounds variance = 2 = 25 pounds2
Quality control takes a random sample of 25 boxes per day.Let the
weight of these boxes be denoted as X1, X2, ..., X25.
-What happens to the standard deviation of the sample mean, if we change the sample size from 25 to 100?
(Multiple Choice)
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The sample mean is not known, but it can be estimated from the population characteristics.
(True/False)
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Consider the following data from a random sample: 10 10
X I = 70 XI - X )2 = 18 i=1 _

(Multiple Choice)
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If the population variance is 10 and the sample size is 16, then the standard error of the mean is 2.5.
(True/False)
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As the sample size becomes larger, the mean of the sampling distribution becomes
(Multiple Choice)
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Consider the following data: _ X = 10 2 = 4 n = 25 The lower and upper limits of 1-a 90 percent confidence interval will be 9.36 and 10.64, respectively. 2-a 95 percent confidence interval will be 9.216 and 10.784, respectively. 3-a 90 percent confidence interval cannot be determined for the given data. 4-a 95 percent confidence interval indicates the range within which must lie.
(Multiple Choice)
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Which of the following is set in advance for the statistical determination of sample size?
(Multiple Choice)
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Use the following information for questions
Consider a meat packing plant which produces packages of frozen
steak.Let X be the weight ounces) and assume that X is normally
distributed with x = 8.0 and x = .5, n sample size.= 16.
-The probability that X1 will exceed 9 ounces is closest to
(Multiple Choice)
4.8/5
(35)
Use the following information for questions
A soap factory produces 500-pound boxes of soap for industries.
However, the weight of the boxes varies somewhat due to the process.
Assume that the weight of each box is distributed normally with
mean = = 500 pounds variance = 2 = 25 pounds2
Quality control takes a random sample of 25 boxes per day.Let the
weight of these boxes be denoted as X1, X2, ..., X25.
-The probability that X8 is between 495 and 505 pounds is closest to
(Multiple Choice)
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(39)
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