Exam 13: Behaviour in a Social Context

The Deodorant & Antiperspirant Company's advertising executives know that they need to create a need so that people will use their product. They devise an advertising campaign in which extremely attractive athletic men and women are rejected by members of the opposite sex because their deodorants and antiperspirants aren't strong enough. The company is relying on

A phenomenon known as the _______________ effect refers to how people appear to prefer having a dating partner or spouse who is of ______________________.

People make judgements about the causes of their own and other people's behaviours. For these judgements, psychologists specifically use the term ____________________.

All of the following are possible social learning and cultural explanations for prosocial behaviour, EXCEPT ________.

Due to the pressures of ___________, Dina starts using drugs like all the other people in her group do.

Let's say that you are working for a drug company and are trying to design a new drug to reduce acts of impulsive aggression. Which of the following would you target?

A friend of yours asks for your help in studying for next Wednesday's biology exam. After helping your friend study, your friend then asks for a copy of your essay answers to the history take-home exam. The persuasion tactic that your friend attempted to employ is best representative of

Which of the following was mentioned as one of the ways that media violence can increase the likelihood of aggressive behaviour?

Social comparison and diffusion of responsibility were mentioned as two of the possible ways that the bystander effect inhibits people from helping others in an emergency.

According to the catharsis and social learning viewpoints, what role does media violence play in regulating human aggression?

All of the following were mentioned by Kelley as factors that determine the attributions we make EXCEPT

What are the two major components of communicator credibility?

People are most likely to aggress against another person when they perceive that the other person's behaviour was

All of the following were mentioned as cognitive factors that influence whether we respond aggressively to provocation EXCEPT

Based on a pleasant interaction with a Jamaican, Rita believes that all Jamaicans are nice, pleasant people. Rita ___________ Jamaicans.

Diffusion of responsibility is most likely to inhibit helping behaviour in which stage of bystander intervention?

Mary has an extremely negative attitude toward men. She turns down Jason's request for a raise simply because he is a man. Her behaviour toward Jason can be called discrimination which is based on her attitude or __________.

The results of Albert Bandura's "Bobo doll" experiment demonstrated how ___________ may increase aggression.

Unprovoked aggressive acts that are designed to establish a dominance hierarchy among members of a particular species are called social aggression and are attributed to higher levels of __________.

The out-group homogeneity bias refers to the tendency