Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers
Exam 1: Setting the Stage: Technology and the Modern Enterprise59 Questions
Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers78 Questions
Exam 3: Zara: Fast Fashion From Savvy Systems70 Questions
Exam 4: Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits94 Questions
Exam 5: Moores Law and More: Fast, Cheap Computing and What This Means for the Manager78 Questions
Exam 6: Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction38 Questions
Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud93 Questions
Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World71 Questions
Exam 9: Social Media, Peer Production, and Web 20111 Questions
Exam 10: The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology43 Questions
Exam 11: Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph103 Questions
Exam 12: Rent the Runway: Entrepreneurs Expanding an Industry52 Questions
Exam 13: Understanding Software: a Primer for Managers75 Questions
Exam 14: Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts84 Questions
Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage97 Questions
Exam 16: A Managers Guide to the Internet and Telecommunications82 Questions
Exam 17: Information Security: Barbarians at the Gateway and Just About Everywhere Else89 Questions
Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity137 Questions
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_____ Law is said to be at play when the value of a product or service increases as its number of users expands.
(Multiple Choice)
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Cisco's acquisition of Pur Digital, makers of the Flip video camera line, was largely considered a flop because comparable technology soon became a feature in other popular consumer electronics products.
(True/False)
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More recently, Apple has leveraged its _____ platform as a distribution channel to launch a new subscription service. Just nine months after launching the Apple Music, the firm had attracted over 13 million paying subscribers to its streaming service..
(Short Answer)
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A trademark is the symbolic embodiment of all the information connected with a product or service of a firm.
(True/False)
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A salesperson's ability to effectively bargain with his/her consumers is called viral marketing.
(True/False)
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List the various components of a value chain and give a brief description of each of them.
(Essay)
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Time and technology can be enablers for competitive advantage. Explain this statement.
(Essay)
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The degree to which complete information is available is known as _____.
(Multiple Choice)
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How does FreshDirect leverage an imitation-resistant value chain to repel rivals?
(Essay)
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According to Porter, strategy is fundamentally about being _____.
(Multiple Choice)
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Which of the following is a source of bargaining power of buyers?
(Multiple Choice)
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_____ are products or services that are nearly identically offered from multiple vendors.
(Short Answer)
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Leveraging consumers to promote a product or service is known as _____.
(Multiple Choice)
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Consumers buying commodities are highly _____ since they have so many similar choices.
(Multiple Choice)
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A firm can benefit from high switching costs, even when rivals offer free products.
(True/False)
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Uber is an example of a business model that has strengthened the bargaining power of suppliers (cab drivers) with respect to middlemen who took a cut of their services (e.g. cab companies).
(True/False)
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A(n) _____ is the symbolic embodiment of all the information connected with a product or service.
(Multiple Choice)
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_____, also known as the Industry and Competitive Analysis, is a popular framework for examining a firm's competitive environment.
(Short Answer)
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Which of the following represents one of the primary components of the value chain?
(Multiple Choice)
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