Exam 9: Social Computing

The "_______ Effect" sometimes drives physicians to provide care that patients do not actually need as a way of trying to make the patients happy.

Social marketplaces are an example of C2C commerce.

Companies listen to consumers in the blogosphere who express their views on the companies' products. This is consumer-generated media.

________ attracts video game lovers and sports enthusiasts through contests. The company also encourages the most dedicated community members to contribute ideas on company products.

What is collaborative consumption? Describe three collaborative consumption models. Why is collaborative consumption so popular? What are some problems with collaborative consumption models? Do you engage in collaborative consumption (why or why not)?

___ is a loose collection of information technologies and applications plus the websites that use them.

Kreditech is based in ______ and is the only credit-scoring start-up that ______.

Social marketplaces act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.

________ is an example of a group shopping website.

___ is a method of e-commerce that takes all of the key aspects of social networks and focuses them on shopping.

Many experts believe ________ is the solution to the challenge of making money from social networking sites and social commerce sites.

Social computing has vastly altered both the expectations of customers and the capabilities of corporations in the area of _________.

________'s platform helps enterprises to manage the consumer experience at every interaction; the company provides social media marketing, social media monitoring, social advertising, content management, collaboration, and advocacy for large companies.

A ___ is a personal website, open to the public, in which the site creator expresses his or her feelings or opinions through a series of chronological entries.

The ________ rule of thumb is that ________ percent of individuals contribute ________ percent of the content.

___ refers to the number of connections a person has within and between social networks.

If a company is getting a lot of negative posts on its Wall, it is best to turn off features that let customers post comments without company approval.

Banks use social capital to make lending decisions.

________ is an example of a customer ratings and reviews website.

________ is an example of a shopping community.