Exam 2: Publishing a Trifold Brochure

____ is a page definition language that describes the document to be printed in a language that the printer can understand.

Using color increases the cost and time it takes to process a publication.

Besides its regular display, almost every font has ____ common stylistic sets.

Critical Thinking Questions Case 2-1 As the administrative assistant to the marketing director of a medium-sized technology provider, one of your tasks is to chair marketing staff meetings when the marketing director is out of town. You are chairing today's meeting; which is a first meeting to discuss an advertising brochure for a new technology product. Which of the following steps should occur before you begin producing the brochure? ____

Wordwrap allows you to type words in a text box continually without pressing the ____ key at the end of each line.

Cost is more prohibitive when the brochure is produced in-house using desktop publishing rather than by an outside service.

If you want to conserve ink or toner, you can instruct Publisher to print draft quality documents. ____________________

Digital printing requires separate printing plates.

Typically, brochures use very little color and include drawings or graphic images instead of actual photographs.

The ____ form displays check box choices, fields for time and price, as well as payment information.

____ printing means your publication can include color photographs and any color or combination of colors.